Let's talk about paid traffic and how to ACTUALLY make money.
We'll be looking at a few examples.
Strap in.
These are the most important tweets you'll read today...
(THREAD)
We'll be looking at a few examples.
Strap in.
These are the most important tweets you'll read today...
(THREAD)
There's a home security company that charges $20/month for their services.
They were wiling to spend $200 per customer via ads.
That's $200 ad spend per customer...
Meaning that in the first month, they were in the red -$180.
Why would they do this???
They were wiling to spend $200 per customer via ads.
That's $200 ad spend per customer...
Meaning that in the first month, they were in the red -$180.
Why would they do this???
Simple:
They calculated that the average LTV (lifetime-value) per home was 5 years.
12 x 5 = 60 months.
60 x $20 = $1,200/rev per customer
$1,200 rev - $200 ad spend = $1,000 Net Revenue.
That's a 5x return in 5 years...
They calculated that the average LTV (lifetime-value) per home was 5 years.
12 x 5 = 60 months.
60 x $20 = $1,200/rev per customer
$1,200 rev - $200 ad spend = $1,000 Net Revenue.
That's a 5x return in 5 years...
They were in the red for 10 months.
EVERY MONTH after that was pure profit.
Do you know how great of a deal that is???
They NEVER would've seen those returns if they were too scared to put down $200.
EVERY MONTH after that was pure profit.
Do you know how great of a deal that is???
They NEVER would've seen those returns if they were too scared to put down $200.
In a more practical sense, how can you use this yourself?
Email Marketing.
By establishing trust and finding your LTV over an amount of time, that unlocks something POWERFUL.
You know your numbers...
Email Marketing.
By establishing trust and finding your LTV over an amount of time, that unlocks something POWERFUL.
You know your numbers...
From that point on, you can go to FB and Google Ads and pay for as many leads as possible, so long as they're UNDER that amount.
Read that again.
That's BY FAR the easiest way to scale your business.
(BTW, since you already know your LTV, there's 0 risk)
Read that again.
That's BY FAR the easiest way to scale your business.
(BTW, since you already know your LTV, there's 0 risk)
Everyone's asking me how to start a business.
This is it.
And it's the easiest thing ever.
1.) Find your LTV.
2.) Advertise for under that amount.
Literally, that's it!
This is it.
And it's the easiest thing ever.
1.) Find your LTV.
2.) Advertise for under that amount.
Literally, that's it!
If you liked this thread, lemme introduce you to my Google Ads eBook.
It doesn't matter if you're a beginner or a pro.
I'll teach you everything you need to scale your business:
analyticaim.com/ebook-offeravk…
It doesn't matter if you're a beginner or a pro.
I'll teach you everything you need to scale your business:
analyticaim.com/ebook-offeravk…
