Inject these into your writing, conversations, & content
you’ll be a dealer of stimulating discussions
(THREAD) 👇🏼
Drive a nice car and you may draw glances
But within a minute or so
& they’re back into their own little world thinking about themselves
I see so much content being vague, abstract or using way too much “I, me”
If the topic is them, by default they’re an active participant not a spectator
Example:
“Don’t read further if you’re afraid of thinking and would rather be asleep”
Creates this perception that if they stop watching they’re afraid so now they’re more committed and intrigued
“if you fear seeing what’s beyond the comfort zone, i totally get it man, no hard feelings if you stop watching right now
the roller coaster of hard hitting questions were about to hop on is not for everyone”
Re-booking is simple:
“..ok but this is where it all starts to get crazy”
“this is where it gets interesting, check this out, you....”
Re hooks engagement/attention after longer point articulated
I use metaphors often. I purposely leave out a obvious detail
This keeps them an active participant, encouraging them to think
Makes a epiphany feel like it was calculated on their own
Lead them to 4 with (2+2), don’t always spell out 4
“aight bet gucci bro” people follow trends
having your own unique vocabulary/way of speaking implies your a trendsetter, someone to follow, someone unique.
implying unique value. implying rare. implying more valueable
and not as a flex of vocabulary but a injection of color & emotions
and not in a way that makes things more complex or hurts readability