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That Pepsi email actually looked measured to me.

I worked 2 years in sales at Cocacola (NBC) and every day was war, in fact you would think we were a new company trying to break into the market.

The rigour in the Cocacola sales team is second to none.
I remember when you had an inspection carried out in your area and just 1 out of say over 1000 sub-dealers was out of products.... it will be like someone had died and all resources must be marshalled to supply that person within 1 hour.

The whole region would be in dissaray.
The game was
1. Availability
2. Visibility
3. Right conditions - A cold coke is a sold coke.

Your primary duty as a sales person was not only to sell coke, but to make sure other products don't sell.

It was WAR
The loyalty is so strong, I still find it difficult to drink other products 13 years after.
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