Discover and read the best of Twitter Threads about #creatives
Most recents (5)
Do you remember the #TikTok leggings?
If not then you definitely don't pay attention to social media. If you do remember, then let me introduce you to two guys that made them go viral and sold around 120,000+ units of the leggings in 2 months.
THREAD 🧵 (1/15)
If not then you definitely don't pay attention to social media. If you do remember, then let me introduce you to two guys that made them go viral and sold around 120,000+ units of the leggings in 2 months.
THREAD 🧵 (1/15)
Meet @josetorresrev and me, hi. We're the ones responsible for the hype around the TikTok leggings.
Anyways - we saw the potential of this product and knew that we could make this product pop, so we had to craft a game plan.
(2/15)
Anyways - we saw the potential of this product and knew that we could make this product pop, so we had to craft a game plan.
(2/15)
What we needed:
- Content (can‘t run Facebook Ads without proper creatives)
(3/15)
- Content (can‘t run Facebook Ads without proper creatives)
(3/15)
Excerpts from "'America’s Post-Pandemic Geography' - Covid-19 is transforming all types of communities, from big cities to suburbs to rural areas" - from the Summer 2021 Issue of @CityJournal - by @Richard_Florida & @joelkotkin. A #Thread.
The article → city-journal.org/americas-post-…
The article → city-journal.org/americas-post-…
1. "The #Pandemic will pass...But in geographic terms, today’s Covid-precipitated crises may well prove to be the most transformative event that #America has experienced since the great migration to the suburbs after World War II."
2. "....centrifugal forces pull some people out of #Cities: families seek more #Affordable space, backyards, and access to better schools. With the wider scope of choice that #RemoteWork affords, some are casting their nets wider and moving farther afield..."
Daily Bookmarks to GAVNet 10/07/2020 greeneracresvaluenetwork.wordpress.com/2020/10/07/dai…
Amazon’s palm reading starts at the grocery store, but it could be so much bigger - The Verge
theverge.com/2020/10/1/2149…
#pail #amazon #ai
theverge.com/2020/10/1/2149…
#pail #amazon #ai
‘Feels Like They Are Just Waiting for Us to Die’
thecut.com/2020/09/reddit…
#PandemicResponse #unemployment #cooperation #platforms #assistance
thecut.com/2020/09/reddit…
#PandemicResponse #unemployment #cooperation #platforms #assistance
10 mobile #growthgems 💎 from "Ad Creatives FTW" with @mellyalert (Realtor.com), @hioliviasmith, @DyanKhor (@CashApp) and Rhiannon Price (JamCity) at the live-only SpeakHer event from @AppGrowthSummit
Read the #UA #creatives insights in the twitter thread below 👇
Read the #UA #creatives insights in the twitter thread below 👇
💎 #1
HopSkipDrive uses the same brand feeling and emotional value across channels but what might differ is the goal of each campaign. Example: Twitter for retargeting/re-engagement and Facebook for conversion.
HopSkipDrive uses the same brand feeling and emotional value across channels but what might differ is the goal of each campaign. Example: Twitter for retargeting/re-engagement and Facebook for conversion.
💎 #2
Try to take a portfolio-based approach to creative testing and understand that you're adding something new to the mix. Some channels do not have a "clean" way to A/B test (e.g. TikTok) but even if there is it might not give you results of what will happen "live".
Try to take a portfolio-based approach to creative testing and understand that you're adding something new to the mix. Some channels do not have a "clean" way to A/B test (e.g. TikTok) but even if there is it might not give you results of what will happen "live".
15 mobile #growthgems 💎 from "Mobile Marketing for Card Games" with Josh Chandley (Wildcard Games) @eniac, Jonathan Lau (Weee!) and @jokim1
Watch this 52:14 discussion directly...Or start by reading the main #mobilegrowth #UA #creatives insights in the twitter thread below 👇
Watch this 52:14 discussion directly...Or start by reading the main #mobilegrowth #UA #creatives insights in the twitter thread below 👇
A way to test creatives at a lower cost is to start in India with a small budget to filter them out first, then move to Canada and deploying the best-performing ones in the US.
💎 #2:
For games that have a strong organic demand, it makes sense to pay attention to ASO and also to potentially try preloads on devices as well as try low cost/quality channels. Examples: Gin, Rummy, Solitaire, Tetris.
For games that have a strong organic demand, it makes sense to pay attention to ASO and also to potentially try preloads on devices as well as try low cost/quality channels. Examples: Gin, Rummy, Solitaire, Tetris.
