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A million dollar thread that will show you SIMPLE yet very EFFECTIVE ways to grow a business
Thread
Sit back & enjoy and share if informative
It’s one of the most risky yet highly fulfilling adventure
If done right, you can be very successful & improve your standard of living.
But tell me, the main reason for starting a biz is profit right?
Read on👇🏽👇🏽
Long time ago, there was a man.
Let’s call him X, he was excited pretty much like you to start his lawn mowing biz
He went ahead to buy equipments & put out banners showing he was in the biz
Why did he start tho? His friend was successful
Wrong!!!
Because you see someone succeed at a biz doesn’t mean will succeed too
See the patterns?
This could be you at the moment right?
Read on
Days ran into months
Months into a year & not one single person asked for his service
Dejected and miserable 😩, MR X Quit his biz
Now this is similar to you right?
You start a biz with high hopes & when things don’t go right you quit eventually
Read on👇🏽
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Now I get it, you may have a biz not making you money
You may be a newbie, no foresight or ideas. Well you’re in luck. Read & learn here👇🏽
So that means only 100 out of 500 biz last till the 5th year
Are you shocked?
Don’t be
Let’s begin
What is the most important factor in starting any business tho?
Capital?
Well it’s not money
Not even buildings or structures
So what is it?
Let me put you out of your misery
The most important factor is
Ding Ding!!!
People
Yes you read right!!
Humans are the most important factor
Yes! Money is important
Not because your friend has succeeded
You start a business to solve a problem or fill a void
I do say this, if you can solve people’s problems you will make a hell lot of money
Read on 👇🏽
Yes we are and there’s no point denying it!
You know right?
When you approach someone to try and make a sales, the subconscious mind tries processing
WIIFM - What’s In it for me?
You understand?
Good
You need a hungry audience/market to sell anything
You have issues with your products in making sales
I get a lot of dms on this, “How can I sell my stuffs?” I’m not making sales right?
Here’s your answer
If you find a market first before a product, you will make a whole lotta money
That’s the first factor
Read on
The next step is positioning & having a marketing angle
You can’t sell to everyone
I see a lot of people & businesses committing this mistake
You have to chose a demographic you want to appeal to
Look at IPhone compared to itel
Good
When you chose an audience, you need to understand the language they speak & how to appeal to them
When you sell to the masses/broke(no offense)
You target emotions of been inclusive (you understand their pockets so it’s cheap)
You focus more on being exclusive (Gucci,LV,Apple do this)
You try to sell prestige, target their insecurities & use your product to complement what they obviously lack
Now when you do this, note one thing
Read on
Let’s say $97 to 5,000,000 people
While selling to the Elite $1,800 to 1,000,000 people
You understand right?
Now it depends on you, which you will sell to
I won’t make that choice for you
Making sales makes you money but if you don’t retain a certain % of your clientele
You’re literally leaving money on the table
How do you now do this?
You wanna know right?
Read on👇🏽👇🏽
-Good customer service
-Prompt response to complaints
-Being interested in the lives of your customers
Little things count
Have a database of your clientele & know stuffs like wedding anniversaries, their kids names etc
All these will increase the bond
I can bet you will see a difference in your business
So in essence, businesses are built around your customers not you
-Solve problem
-Have an hungry audience
-Be specific
-Customer is king
Tag your friends that own business to learn and share
This week will be mainly focused on how to grow your business
Gracias
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Abdul-Qawiyy