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Some corporate crisis management advice. Boeing’s long term viability is to get this out of WH. Trump is not decider. Ground planes. You do not need to accept fault at this stage. Say “Abundance of caution” etc. Retrain pilots. Fix (if fixable) design errors. Show some empathy 1/
I do not know whether the plane is built dangerous. But enough pilots are talking now. Consumers are worried. Your board will be antsy. The world aviation community has abandoned you. And you’ve politicized this in ways already that seem inconsistent with prioritizing safety.2/
I do not think you are bad. Or evil. But the company needs to take the long view. Chances are your designers cannot answer whether the plane is built safe. Lead. Ground the planes. Do security and training reviews. Get an outside expert lead from aviation on this. 3/
And finally one reminder. The President may have your back now but he is not reliable. Then what? You’ll be seen as having been forced to ground the plane. I’m relatively confident the FAA will change course. Take the lead. It is much better than the alternative. 4/4
