, 3 tweets, 1 min read Read on Twitter
I often, often wonder why so few service providers brand themselves as X But For Startups / SaaS / Software because it seems *very* obvious to me that in some areas that’s enough of a niche to support a thriving firm.

Have seen a couple good ones.
FounderShield (foundershield.com), for example, is AFAIK “We’re a commercial insurance broker... for startups.”
You would think that major metros would have somebody at all the meetups saying “Hiya guys my name is Sally the SaaS accountant. You’re going to need an accountant. It’s going to be me.”
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