Normally this works in his favor, but on his Alabama gaffe -- every time they report what he says, he gets mad all over again.
I honestly think he's burning a surprising amount of political capital spinning his wheels on this.
So he won't shut up about it - can't shut up about it. And the press is just as locked in as him
So the media is going to talk about this, and he'll get mad about it, and say something ridiculous... and they'll talk about that.