, 4 tweets, 4 min read Read on Twitter
Is #ROI a fallacy of AEC tech? For example - Can someone point me to a well-researched study with documented data collection and calculation methods and data excerpts that shows return on investment related to #BIM tech adoption in #AEC as an industry?
The top search result on Google is an @autodesk white paper where #ROI of #BIM is framed through a "customer perception study" - so it's valuable if customers think they're getting value? Not a single dollar figure is cited in this paper. Laughable. damassets.autodesk.net/content/dam/au…
More results are case-study driven and not easily extrapolated to indicate a larger #ROI rule or trend (imo) - note in this 2011 example that they frame it as "potential savings". Also note that #BIM and "pre-BIM" are not fully defined or qualified brikbase.org/content/bim-re…
Is #AEC better off with its tech today than 10-20 years ago? I believe so - but in my estimation there is very little understanding of quantifiable impact of today's #digitization efforts. Happy to be proven wrong. #ProveIt
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