On call does not have to be hell.
It is absolutely harder to dig yourself out of a hole than to avoid falling into one in the first place. I don't want to minimize the magnitude of the work.
And most startups don't have the benefit of an ops co-founder from day one.
We still spend about 30% of our eng time on cleanup and refactoring and things that don't directly move the product forward,
You have to treat it like a heart attack. So it doesn't become a chronic state. But this is the way software should be made and ✨owned✨
Ops is never, ever going away, my friends, but we can drag it out of the gutter. 🌈