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Dear ISIS, Boko Haram, Hamas, Hizballah, Haqqani Network, al-Nusra Front, & Al-Qa'ida, please watch the uplifting @gillette ad. Be the best versions of yourselves. Make the change. It is truly wonderful to see that a razor company is serving as
the catalyst for the eradication of a slew of reprehensible behaviors via a message of love, hope, and directed change. Human history, which has been shaped by endless rivers of blood, strife, and conflict, would have a utopian paradise of brotherly love had our ancestors been
exposed to the Gillette ad. Without the direction of @ProcterGamble, most men will continue to raise their sons to succumb to dangerous levels of toxic masculinity. But now, we have the solution. We see the light. The panacea is within our reach. Perhaps I'm being too
optimistic but I can't help but think that repeated exposures to the Gillette ad might be the missing puzzle in seeking a solution to the Israel-Palestine conflict. Both parties are led by toxically masculine men who have been socialized to be bullies. Teach them to be better
men (as per the truly moving ad) and it is likely that they will abandon their masculine animus. [I was wrong to think that the Gillette ad would be an ineffective weapon. I now see that it might be the cure for all forms of toxic masculinity.]
