(The other 15% being, of course, messaging to the general public.)
But there's another reason these parents seem not to want to take action on climate change: they don't want to stop flying. I'm not joking.
It's like, they trusted me, but they hadn't really confronted that information before, so what I was saying didn't *resonate* w what they knew.
But it's less easy to be a Foucauldian or pseudo-Buddhist if it's *your* child you're resigning to the flames.
(Journalism can just be honest lol.)
People. Just. Don't. Know.