And it needs to be addressed all the more because oil and gas does have so much money (*so* much money!) to pour into ads.
So here's my reading...
It seems like Woodward is shilling for the oil and gas industry, devoting 30 seconds to their messaging and only 9 to the supporters' campaign.
And he warns that "unless we act, [the children] will continue to be covered by this pall of smoke on their futures."
He's probably also been told not to bring up climate change explicitly, since it's "divisive."
But forensic rhetoric since Cicero teaches us that you *must* raise & disarm your opponent's objections or else you'll never win your case.