It's stunning how quickly business has recrafted and recalibrated advertising to incorporate a world devoid of contact with other humans and focused on the safety of our world sans other humans.
I just watched a series of ads in a commercial break on NBC: Burger King, giving safe drive through, Lincoln delivering a loaner car to your house if yours needs repair. Everyone--the strangers-- is feet away from each other.
"The power of sanctuary" is the tag line for the Lincoln ad. They are selling cars, but they are also selling a concept of keeping your ecosystem safe. We see only a single woman and then her sleeping child. You see her breathe a sigh of relief. We feel it with her. #COVID19.
