My Authors
Read all threads
Sainsburys chief actually understands behavioural science in email to customers: “more food and other essential items coming to us from manufacturers.. if we shop just for food we and our families need, there will be enough”

way to calm shoppers is to reassure on availability...
Ie observed lesson from 2008 banking crisis was not to say “don’t panic” say “we understand the increase in demand ... soon there will be more supply than you can possibly imagine”...

And then do some policy changes/ fiscal help to boost supply of items in temporary shortage.
Full letter to public from all supermarkets...

Missing some Tweet in this thread? You can try to force a refresh.

Enjoying this thread?

Keep Current with Faisal Islam

Profile picture

Stay in touch and get notified when new unrolls are available from this author!

Read all threads

This Thread may be Removed Anytime!

Twitter may remove this content at anytime, convert it as a PDF, save and print for later use!

Try unrolling a thread yourself!

how to unroll video

1) Follow Thread Reader App on Twitter so you can easily mention us!

2) Go to a Twitter thread (series of Tweets by the same owner) and mention us with a keyword "unroll" @threadreaderapp unroll

You can practice here first or read more on our help page!

Follow Us on Twitter!

Did Thread Reader help you today?

Support us! We are indie developers!


This site is made by just three indie developers on a laptop doing marketing, support and development! Read more about the story.

Become a Premium Member ($3.00/month or $30.00/year) and get exclusive features!

Become Premium

Too expensive? Make a small donation by buying us coffee ($5) or help with server cost ($10)

Donate via Paypal Become our Patreon

Thank you for your support!