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, 4 tweets, 1 min read Read on Twitter
This. People don't come to believe in Brexit unicorns because some floppy haired blond twat promised them.

They do so because much of the media repeatedly report those promises uncritically. in doing so they give those unicorns false legitimacy.
Yes, it's critical for journalists and publications to be impartial in their reporting. But that doesn't mean uncritically repeating things people have said.

It's not the same thing. That only works when people AREN'T being deliberately disingenuous, which is the case here.
Stop treating all statements as of equal weight. Proven bad faith actors like Boris don't deserve the benefit of the doubt.

Make them explain, in detail HOW they will deliver stuff. If they can't don't report the promise. Just say they brought an unrealistic idea to the table.
People like this THRIVE on their comments being thrust out there. They KNOW that the headline that counts, not the text.

It's the HEIGHT of journalistic delusion not to accept that.

To fight lies you deny them air not print them uncritically. That's crap reporting, nowt else.
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