1. force people to subscribe to your podcast
2. be bad at podcasting (you learn and improve)
3. design for your audience (study shows you really like)
4. audiences are aspirational
5. podcasting is a real-time medium
#story19
6. be consistent
7. be intimate
8. humans are dense (there's a density of human knowledge and human experience and your challenge is to extract that from other people.) #story19