A thread on serendipity and why I like twitter -
1/ It is often said that you make your own luck. What it means is that you need to position yourself such that you can make the most of opportunities coming your way.
1/ It is often said that you make your own luck. What it means is that you need to position yourself such that you can make the most of opportunities coming your way.
2/ In football, when you see 30 yard screamers, commentators often say - "If you don't buy a ticket you can't win the lottery."
Like this.
Like this.
3/ Or as we saw on The Office - 
4/ Serendipity or upside is a result of exercising optionality. Small, low-downside bets/attempts that have the potential to affect your life disproportionately.
5/ An example from twitter. Recently @naval tweeted on the minority rule by taleb. I RT'd a casual reply saying everyone should read Skin in the Game. Later, to my horror/surprise, my notifs blew up and looked like this thanks to his RT.
6/ As 'luck' would have it, earlier in the day I was working on a new blogpost. After I realized that my RT was going slightly viral, I rushed to finish the post and rode the RT wave (it decays quickly) by plugging my blog.
rahulramchandani.com/blog
rahulramchandani.com/blog
7/ The impact of the RT was clear - it made the post my highest viewed.
8/ In case the impact wasn't clear, this should suffice.
9/ Now TBH, I wasn't positioned to take advantage of this serendipity. My homepage doesn't work, no conversion mechanism; it's a mess. But the lesson is clear - you are one RT, one blog, one good creation away from a big payoff. Do this 10x and you build momentum. only on twitter
10/ If you wish to read more about serendipity, look no further than @david_perell's blog. It's a gem - perell.com/blog/serendipi…
