[Thread]
Micro targeting ads on social media may seem obvious to you but consider this:
How often on Facebook do you see a post from a family member that says: "I didn't send that. I was hacked."
They weren't.
huffpost.com/entry/targeted…
Micro targeting ads on social media may seem obvious to you but consider this:
How often on Facebook do you see a post from a family member that says: "I didn't send that. I was hacked."
They weren't.
huffpost.com/entry/targeted…
They aren't savvy enough to know not to click on that pie in the sky link and got phished or acquired a virus.
Those same clickers are being bombarded by targeted ads that are at best deceptive and at usual, false.
Those same clickers are being bombarded by targeted ads that are at best deceptive and at usual, false.
Additionally, most Facebook users didn't grow up with the internet and don't understand or accept that the internet contains intentionally misleading, fake, & malicious data sites, including generic reporting blogs tailored to attract clicks for revenue.
These targeted users are voters. Since repetition is key to behavior modification & learning, targeted ads capitalize on Facebook's endless scroll and appear repeatedly over days, weeks & longer.
Congress needs to enact legislation, such as proposed by @amyklobuchar, to protect & inform users of such ads. Further, social media companies need to exercise transparency with all political ads.
Ensure, like on other print/tv/radio ads, that the consumer knows who bought what.
Ensure, like on other print/tv/radio ads, that the consumer knows who bought what.
"The Facebook Election" must be relegated as a one time phenomenon or democracy as we know it will forever change.
The offices of this land were never intended to be internet commodities but without change, future leadership may be found here:
The offices of this land were never intended to be internet commodities but without change, future leadership may be found here:
Or as @alt_PastaTits explains it:
Or, in greater detail, check out @NatashaBertrand scoop regarding Facebook, Zuckerberg, and concerned conservatives.
