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'The India Watch' report by @hotstartweets is 🤯. Gives a new perspective on internet and consumption by Bharat.

Here are my 2 cents from the report.

#DesignForBharat
To start with 400 Million+ downloads. Earlier this year WhatsApp declared it had 400 Million active users in India, this makes @hotstartweets at par with @WhatsApp (i.e) Messaging/social at par with video consumption
The top data consumption states are West Bengal, Bihar, Tamilnadu, Rajasthan, Gujarat, Assam. Now if you are thinking of localisation then you know which languages to prioritise.

Also note Karnataka isnt one of them. Koramangala ≠ Bangalore ≠ Karanataka
Sports single-handedly beat all other categories in video consumption. Reiterates cricket as the most following religion in India.
Top smartphone brands of Bharat. If you are testing your 'Indian' app on iPhone, then you are digging your grave.
'Bharat' rules in video consumption with 63% share. 'Video' as a medium boasts the least barrier and highest engagement to consume as opposed to text, image or audio. The rise of @TiktokInd reflects the same.
The rise in women viewership is such a boon that is yet to fully utilised. With the new age apps like @meeshoapp, Bulbul TV, @HerAlphaHQ hope to see more women-driven services for Bharat.
India estimates to have around 34% of its population be young (18-24) making the country with the largest youth population in the world and yet our unemployment rate is 4 decades high at 6.1%.

Power of smartphones + Intent to learn calls for education revolution through tech.
We turn to entertainment to numb reality.
Reality is hard to deal with!
More Bharat stats!
What India prefers to shop.
The power of regional that's largely ignored in the ecosystem. Every season of #BigBossTamil easily introduces at least 10 new English terms in every family, every season.

I guarantee you!
The most interesting slide of the day 🙌

> Women across ages are more romantic than men
> Young men watch more mythology than older men and women
> Men watch as many T.V serials as women
Average log off time city wise. Gurugram tops at 3:04 am and my friend @_ssujan wakes up at 4:00 am every day 🤷🏻‍♂️
64 Mn played along live in 'Watch n play'. Reiterates the hypothesis that gaming and gamification are indispensable for app engagement and stickiness. #GoTheChinaWay
If Rangoli from @GooglePayIndia was crazy, this is crazier. Product teams need the vision and conviction to achieve these metrics.
Another call for localisation (L10N)
Download the full report here bit.ly/2t2U2qq
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More from @dharmeshba see all

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DHARMESHBA
@dharmeshba
Why digital designers will be irrelevant in a few years?! -
[A thread] 👇

Let's deconstruct the act of 'designing' into two parts

1. Skillset - Execution
2. Mindset - Thought
Skillset in Design represents the ability to translate one's idea(s) into tangible prototypes. In most cases using software like a sketch, illustrator, photoshop, Figma etc.
How one translates the ideas has gone through drastic changes in the past decade. We went from the creation phase to the composition phase. Designers currently compose pre-built assets that create them. With the rise of AI, we will move from the 'compose' phase to 'choose' phase.
Read 15 tweets
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DHARMESHBA
@dharmeshba
@blnaveen @d91labs @sreeparna_c @praymurray 1/n

These are very valid questions Naveen. I shall answer them from the best of my knowledge.

1. One of the primary reasons for publishing these interviews is to look for stories about financial behaviour.
@blnaveen @d91labs @sreeparna_c @praymurray 2/n

What, why and how does one make financial decisions in their life and how are they associated with their aspirations.

2. Why is this needed? The current access to data about people who could potentially be impacted by technology is limited.
@blnaveen @d91labs @sreeparna_c @praymurray 3/n

They are either in the form of analysis as reports (very few good ones are public and free) or they are in the form of quantitative data as in surveys.

- I was wondering, if there could be something in between that can go deeper in understanding people’s behaviour.
Read 16 tweets

Related threads

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Jonah Blank
@JonahBlank
1/n
 #India's Supreme Court clears the way for construction of #Hindu temple on site of destroyed #BabriMasjid in #Ayodhya.

I've been following this issue for 30+ years. Here's a thread analyzing the #AyodhyaJudgment:
bbc.com/news/world-asi…
2/n #AyodhyaJudgment
-I first visited #Ayodhya (& #BabriMasjid) in 1990: before the masjid was destroyed, before I entered the field of #anthropology. I went there while researching my first book, "Arrow of the Blue-Skinned God": A re-tracing of the #Hindu epic #Ramayana...
3/n #AyodhyaJudgment
...In my book, I take what I hope is an even-handed approach. For what it's worth, I've received approving messages from #Hindutva activists & #secularists alike. You can judge for yourself:
goodreads.com/book/show/1707…
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Ravish
@ravishnaresh
(1/n) @KhataBook 's humble journey started in 2016 in a small Electrical shop in the tiny town of Degloor, Nanded district, Maharashtra.

Vaibhav saw his father struggle keeping track of pending receivables of customers and decided to do something about it.
He learned Android from Udacity and built India's first cash management Android app, KhataBook, while helping his father run the shop.

He iterated the design till his father was comfortable with the interface and released it on playstore in October 2016.
The app had no backend, very basic front end but was built with first principles and had product market fit.

Meanwhile, at Kyte we had been thinking for sometime to account for cash transactions, as the "Bharat" coming online wasn't really doing digital transactions.
Read 13 tweets
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Strategic Sentinel
@StratSentinel
Tensions are running high between the two nuclear powers #India and #Pakistan. Here is a thread running down their nuclear capabilities.
#India has 120-140 nuclear warheads with yields demonstrated as high as 60kt. They have all three delivery type systems, Land, Sea, and Air with ranges well within #Pakistan.
#India employs a National Command Authority with collective deliberation on the use of nuclear weapons. It is unknown if there is pre-delegation. India is a no-first-use policy state.
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Henry Jones
@hthjones
Okay lets do an India/Pakistan update

Pakistan have shot down 2 Indian jets, and have closed all airspace to commercial flights.

The escalation came a one day after the Indian Air Force bombed a "terrorist training camp" inside Pakistan.
Pakistan’s PM @ImranKhanPTI currently addressing the nation:

"We didn't take action earlier without assessing our own damage from Indian airstrikes...Two Indian MiGs that entered Pakistani airspace today after our retaliation were shot down. But where do we go from here?"
In direct breach of the Geneva Convention, an Indian Air Force pilot tied up and filmed by Pakistani captors

Read 165 tweets
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Christophe Barraud🛢
@C_Barraud
🇨🇳 #CHINA Q3 GDP Y/Y: 6.5% V 6.6%E (slowest growth since Q1 2009)
*NBS spokesman Mao Shengyong said that the international situation was bringing “downward pressure” on China.
*Link: bloom.bg/2RVX1ZA
🇫🇷 🇪🇺 🇨🇳 French tire maker Michelin warned of declining sales in Europe and #China in the second half of the year, dragging down shares of its competitors in the U.S. and Europe - Bloomberg
*Statement: bit.ly/2EujhqH
🇺🇸🇨🇳🇪🇺 In a volley of filings, the EU, #China and the U.S. this week escalated disputes over new U.S. metals tariffs, the European response to those levies, and Chinese intellectual property practices - Bloomberg
bloomberg.com/news/articles/…
Read 634 tweets
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Vikram Chachra
@lemonandice
1/n Summer 1987: My school friend's dad died at 45 in an accident. Weeks later, his mom showed me a pile of old share certs, since I used to ask him about IPOs. Discovered he left behind a blue chip portfolio of Rs 1.3 Crores ~ $750k. His salary: Rs 3,500 ~ 200 pm. Sensex: ~500
2/n My friend's dad was a middle class factory mgr at Tata Steel when he passed away. He applied for every good IPO for 23 years, from the day he got his first paycheck. And he never sold a single share. He re-invested every rupee of dividend he received into new IPOs.
3/3 Don't look at your paycheck & dismiss is as inadequate for creating serious wealth. Most of you in your 20s & 30s today will live to a 100. You have 70-80 yrs to compound your wealth as India's MCAP goes up > 20X from here.

Sensex at 37,717 will look cheap then. #Start today
Read 4 tweets

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