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Wishing I could be multiple places at #AAASmtg again! Chose this session, stay tuned for summary thread. #scicomm #sciengage
Advocacy = engagement and communication.
Engagement is forever (there's always more).
Practice makes better not perfect. - Daniel Barry
Delivering #science not= connecting science and decision-making. We need a paradigm shift. - @AmySnover
@AmySnover 4 ?s to ask when embarking on engagement if you think "They ought to do something" from @AmySnover :
@AmySnover 1. Who are "they"?
2. What is the purpose of your engagement?
3. Where are "they" now? (awareness vs. analysis vs. action)
4. How do "they" see the world?
Really just #KnowYourAudience!!
@AmySnover Your job is always to make things better, not worse! - @AmySnover
@AmySnover Communication skills - how do we identify our audience, how do we communicate with them? from @heidiroop
@AmySnover @heidiroop Deficit model only focuses on content, dialogue focuses on content and context and leads to better outcomes. Good #scicomm is dialogue. - @heidiroop
@AmySnover @heidiroop Anatomy of a message - emotional appeal, logical relevant content, place and context specific. Use your message to bond, connect, and inspire. - @heidiroop
@AmySnover @heidiroop Messages should also be concise and #scicomm/#sciengage should not have too many messages! Use HalfLifeYourMessage to help! journals.sagepub.com/doi/full/10.11…
@AmySnover @heidiroop Positive stories and routes to change resonate with audiences. Demonstrate what others are doing and their motivations, challenges and successes. #sciengage
@AmySnover @heidiroop We need to actively listen to our audiences! - @heidiroop
@AmySnover @heidiroop Principles of Science Policy: The 4Rs from @RachelKSoils #scicomm #sciengage #scipol
@AmySnover @heidiroop @RachelKSoils Right Source (build common ground and relationships or identify the right messenger - may not be you!)
Right Information (relevant, needed)
@AmySnover @heidiroop @RachelKSoils Right Time (too early or too late is ineffective transfer)
Right Person/Place (Congress member may not be the right person - need the aides, or other staff) #scipol
@AmySnover @heidiroop @RachelKSoils Identifying the person who is a key decision-making node can ensure that your #sciengage for #scipol is effective. - @RachelKSoils
@AmySnover @heidiroop @RachelKSoils #scipol can happen at the local level (neighborhood association) in addition to state and national levels and is just as important.
@AmySnover @heidiroop @RachelKSoils Thank you @AmySnover @heidiroop @RachelKSoils for an interesting set of talks!
@AmySnover @heidiroop @RachelKSoils We need a national but also international repository of boundary-spanning organizations, resources to learn, and people who are doing #scicomm #sciengage #scipol
@AmySnover @heidiroop @RachelKSoils Don't define your expertise too narrowly as a #scientist. You have lots of expertise and can give answers by doing a little research if needed. Don't step too far outside of your area/field, but be flexible and ask colleagues too. #scipol #sciengage
@AmySnover @heidiroop @RachelKSoils Sometimes the goal of #scipol #sciengage #scicomm is to clarify uncertainty and the limitations of available data.
@AmySnover @heidiroop @RachelKSoils Use parts of your own story to build common ground with people in your audience. #scicomm #SciEngage #scipol
Resources for #SciEngage : SciLine (@RealSciLine) EpiCenter from @aaas and Local Science Engagement Network also from @aaas
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