Thread by @fleroy1974

I can hardly imagine a more dystopian 'future of food' than the one advocated by the @RethinkX consortium, focusing "primarily on market forces" and "technology-driven disruption".

@rethinkx Food-as-software. This must be the saddest approach to food production and consumption I've ever come across.

@rethinkx Forget about your past food experiences & what they meant to you and your dear ones. This 👇 is how RethinkX wishes to obliterate #farming and put biotechnology & software companies in charge of what you eat.

@rethinkx Forget the barns and meadows. If RethinkX has its way, your food will be produced in "fermentation farms".

@rethinkx Forget produce markets, cheese shops, butchers, grocery stores. Your shopping experience will be high-tech.

@rethinkx The future of #pizza: the 3D-printing of glop, spiced with "molecular taste".

@rethinkx The plan is to ridiculize the biggest threat to their narrative of reactor foods as outmoded & ineffecient: sustainable grass-fed agriculture.

@rethinkx How? By influencing consumers through mass media, mobilizing NGOs, lobbying at policy level.

@rethinkx Enter the evangelists. theguardian.com/commentisfree/…

@rethinkx Who's behind all this? rethinkx.com/who-we-are

Mostly, a London-based multi-millionaire (Arbib) and sponsor of the Green Party: brightonandhoveindependent.co.uk/news/revealed-…

And some usual suspects as supporters: Good Food Institute, Quorn, Impossible Foods.

@rethinkx And, there you have it: the financialization of nature. You'll likely be seeing more of this wicked plan in the coming months.

@rethinkx Does the X in RethinkX "mark the spot for artificial industrial food, phoney philanthropists selling pseudo-sustainability, fake-green politics, astroturf “rebels”, corporate grooming of public opinion, the transhumanist death-cult & X-ponential...profit?" winteroak.org.uk/tag/shell/