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I was the Facebook employee that the Trump campaign called its “MVP” in 2016. Now I’m joining w/ @taraemcg, @davidplouffe, & the team at @anotheracronym to defeat him in 2020. I talked to @dseetharaman today in @wsj about my journey: on.wsj.com/2QKHAVT
I woke up like many of you the morning after Trump’s election shocked, upset, and scared about our future. But I also had a meaningful personal role to reckon with in his campaign, which has taken years of self reflection & growth to come to terms with.
Ultimately, I concluded that the best way to move on from the shadow of 2016 was to speak up, contribute my time and talents to the fight to defeat him, and finally stand up for the values that have never been more important to me. So that's what I'm doing.
I left FB after six years committed to the mission of connecting the world, & am proud to be joining a new team who have dedicated themselves to fighting for other people using the tools and tactics I helped pioneer.
What excites me about working with @anotheracronym is the opportunity to use the skills I’ve gained over my career to help understand how to cut through manipulation/misinformation and talk convincingly about the need for a different path forward for our country.
As a straight, white, affluent American man, I’m resilient to much of the worst of @realdonaldtrump & not in immediate danger of being deported, assaulted, evicted, fired, or bankrupted bc of who I am (& who HE is).

But an attack on one is an attack on all

So I’m fighting back
“Dark times lie ahead of us & there will be a time when we must choose between what is easy & what is right” - A.D.

In these dark times, I'm excited to choose what’s right & am so thankful for @taraemcg who has taken a chance & given me a home to fight from @anotheracronym
If you have something to contribute to this fight (your time, money, skills, vote), please join me in standing up. Be brave. Be uncomfortable. Fight back. No matter your past, you have a right & duty to contribute to the future you want for yourself, your kids, your country.
If you want to help: you can contribute financially to our effort with @PACRONYM and email me at james@anotheracronym.org (or DM) if you want to connect (esp if you’re a creative, marketer, or technologist who is looking for a way to plug in).
secure.actblue.com/donate/pacrony…
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