of altruism will predominate, and HMG could readily promote and guide these." assets.publishing.service.gov.uk/government/upl…
"Promote a sense of collectivism: All messaging should reinforce a sense of community, that
“we are all in this together.” This will avoid increasing tensions between different groups "
“Expectations of how the Government will react will be set by media reports of public
health strategies in other countries. This increases the risk of public concern if
interventions that are perceived to be effective are not applied."
"A policy of alternating between periods of more and less strict social distancing measures could plausibly be effective at keeping the number of critical care cases within capacity. These would need to be in place for at least most of a year. "
"The coronavirus outbreak is a unique challenge. Identifying an evidence base from which to make behavioural science recommendations is difficult."
"SPI-B have a consensus view that school closures will be highly disruptive and likely to
present an unequal burden to different sections of society....
households also poses a substantial, and unequal, burden on those affected."
"[when] protecting the self, rather than others (particularly outside care homes) may be more difficult to “persuade” people to adhere."
"voluntary quarantine’ should be portrayed as an act of altruistic civic duty."
“We will not get everything right. There are no rules, there’s no textbooks to follow here. These are judgement calls, made in very best faith but in tremendous difficulty.”
thetimes.co.uk/edition/news/w…