Examples of disastrous communication: #Coronavirus is not as bad as the seasonal flu. Trump is not worried about having had direct exposure. The U.S. is in far better shape than other countries reut.rs/2U2Nhi5 1/5 
Trump is known for his informal style in attempts to, for instance, calm markets amid trade wars. That stance is the opposite of what is required in a pandemic, experts say 2/5
But across social media, many Americans still doubt the pandemic is that bad. Many link their suspicions that the danger is exaggerated directly to Trump’s early downplaying of the illness 3/5
Managing a pandemic is one of the toughest tasks for a leader, some experts say, as there is a fine balance between not stoking panic while also speaking truthfully of the dangers 4/5
Leaders need to tell citizens hard truths in a pandemic, experts say, pointing to examples in Germany and Italy. Americans say they are ready to sacrifice and bridge partisan divides, ‘but we need leaders who know how to ask for it’ reut.rs/2U2Nhi5 via @bradleybrooks 5/5
