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This is the most succinct and accurate description of Fox News I’ve ever seen.
Let’s remember, the overwhelming majority of Americans do NOT watch Fox News. Those who don’t watch it think it’s a joke. Most of those who do watch it are already too far gone to be reached.
Perhaps I’m being overly pessimistic, but I just spent 30 minutes at the barbershop listening to a well-dressed middle-aged white guy spew a barrage of batshit Fox talking points as if they were gospel.
Like, did you know that “measles is no big deal (just big pharma scam) and that it’s the fault of the illegals streaming across the border? Also, anyone who’s had measles will tell you that it just makes you stronger.”
Needless to say, this was NOT a hipster barbershop.
IMHO, a messaging strategy built around “don’t trust the conservative media” could be effective with independent voters. The opposite worked wonders for the right in the 90s and 00s.
