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A short thread on one of the most powerful lessons I’ve learned in product management and startups 👇
when you launch a new product, there is a counterintuitive lesson that I strongly believe is true, which is:
If your product doesn’t strike a nerve (meaning, some evidence of product market fit) — adding new features doesn’t fix it
it struck a nerve, or it did not.
if it strikes a nerve, you aggressively exploit it. Double down, or “savor the surprise” as the teacher of this lesson, @arachleff would say.
If it does not strike a nerve, it almost certainly needs to be killed.
When the dogs eat the dog food, they’ll eat it even if it’s hairy
When the dogs eat the dog food, they’ll eat it even if it’s hairy
this puts a ton of weight on the v1 of the product. The “MVP”.
Because if the MVP isn’t good enough to strike a nerve , then it won’t get exploited and will die
Because if the MVP isn’t good enough to strike a nerve , then it won’t get exploited and will die
which is why deciding what is actually in scope for the v1 requires expert product judgment. If you get that judgment call wrong, you could have one of the biggest failure cases: a false negative. (A product that failed, but would have succeeded if you just shipped the right MVP)
Lesson: sometimes an mvp needs to be a minimally *delightful* product.
Sometimes you have to ship the car. Or at least the motorcycle.
Get this right, and win 😀
Sometimes you have to ship the car. Or at least the motorcycle.
Get this right, and win 😀
