Award-winning #1917LIVE ran for a year in 2017 on Twitter, allowing any user to join as a historical character who lived through the Russian Revolution of 1917 and tweet on their behalf, as if social media existed 100 years ago.
Within a year the project generated over 75 million impressions with more than 250,000 followers across platforms. Three-time Cannes Lions finalist#1917LIVE won a Shorty & Shorty Social Good for Best in Education, a Webby & Adweek Arc Award for Best Use of Social and more.
In 2018, the same team launched an image-centered narrative dedicated to Russia’s last reigning royal family – the Romanovs. #Romanovs100 unfolded across four platforms – Facebook, Twitter, YouTube and Instagram, bringing unique content to each.
Having acquired 4,000 photos from the Romanovs’ private albums from the Russian State Archives, the team meticulously distributed the images across social media without repeating the content allowing the story to come together like an interactive puzzle.
I, for instance, had the chance to finish what Anastasia started 100 years ago: the colorization of some family photos.
The team is ready to offer panels with project-contributor and renowned author Helen Rappaport (@HelenRappaport) and also with me, as well as an interactive exhibition and an insight into trans-media storytelling for educational purposes.
If you want to support the initiative (and see Helen and I in Texas next year!), please take a minute of your day to vote and help both history projects #Romanovs100 & #1917LIVE enter the South by Southwest Festival: let’s make history entertaining.
rt.com/news/435250-19…
rt.com/news/435250-19…
