"Over short and intermediate investment horizons, the key driver of Growth vs. Value performance is the macroeconomic environment and its impact on investor risk sentiment."
barrons.com/articles/bet-o…
"Focus on stocks with the highest estimated risk-adjusted return over the next year defined by their Sharpe Ratios. It’s calculated by dividing the expected return on an investment in excess of the risk-free rate by the standard deviation of that return."
"Investors are more willing to go for stocks with greater cyclicality, slower growth, or recent price declines when they’re feeling optimistic."
en.m.wikipedia.org/wiki/Keynesian…
Closet indexing would add to the contra style!