Discover and read the best of Twitter Threads about #DigitalMarketing

Most recents (20)

We are not going back to 2019, nor is your #marketing. The new content must come in with Intensity, empathy, emotion & innovation. A few of the #contentmarketing hacks 366pi.com #DigitalTransformation #empathy #content #MarketingDigital
Content strategy continues to be an enigma for many businesses across the globe. Does your content have a story to tell? Hallmark of a good content is the plot around it 366pi.com #marketing #DigitalTransformation #contentstrategy #marketingdigital
Content behaves more like the Knight in a game of Chess. It plans for two steps forward but moves one step sideways or even backward. What is needed to win the #contentmarketing game? 366pi.com #marketing #DigitalTransformation #Markets
Read 10 tweets
India and Marketing shares a complex bonding.

In a nation that keeps the heart embedded in head and religion inscribed in heart, marketing isn't easy.

#marketing #india #religion
A vermillion here, talisman there, pieces of threads everywhere- it's tough to imagine marketing could fail when and where.

This is a country where religion gets affixed to anything by scattering almighty over everything.

#digitalmarketing #india #marketing
Just look around you and observe the name of the Shops, Food Joints, Kiosks, Salon, Tea Stall, Internet Cafe, name of the Locality, private taxis et al.

The question is, does religion based naming grants some form of customer hegemony?
#marketing
Read 6 tweets
How to Sell From Instagram

Instagram is an incredibly popular and potentially hugely powerful marketing tool.

Did you know that Instagram has 1 billion active users? That’s 1/7th of the population!
Moreover, Instagram is extremely effective when it comes to promoting products and brands that have any kind of visual appeal.

This will allow you to create an account filled with pictures of people using your products or services, or living the lifestyle that you are promoting
That can be highly motivating and encouraging for your followers, and thereby ultimately encourage them to make a purchase.

But how do you go about turning those views into sales?

This is where things can get a little trickier,
Read 11 tweets
6 Mistakes Hurting Your Instagram Ads

(THREAD)

Read this carefully if you've ever run ads on Instagram to make sales but got only likes and comments...⁣⠀⠀
⁣⠀⠀
Here are six mistakes hurting your Instagram ads:⠀
Mistake 𝐎𝐧𝐞: 𝐑𝐮𝐧𝐧𝐢𝐧𝐠 𝐲𝐨𝐮𝐫 𝐚𝐝𝐬 𝐝𝐢𝐫𝐞𝐜𝐭𝐥𝐲 𝐟𝐫𝐨𝐦 𝐈𝐧𝐬𝐭𝐚𝐠𝐫𝐚𝐦⁣ (not always bad though)⠀

Do not always click the promote button on Instagram if you want complete control over your ads. ⠀
Although it is possible to create very successful ads directly from the Instagram app, you should use Facebook Ads Manager if you want to create very powerful ad campaigns.⁣ You can always create successful from Instagram direct when you know really what you're doing. ⠀
⁣⠀
Read 13 tweets
We need an army of great communicators.

Digital Engagement for Government 2020 by Dr. Dannielle Blumenthal by @DrDannielle #digitalmarketing

Slides 1-4

slideshare.net/DannielleBlume… via @SlideShare
Slides 5-8
Slide 9
Read 3 tweets
If you feel like your niche is too small to reach effectively, don't give up! Narrow niche markets have unique #SEO benefits. Once you crawl to the top, you essentially own the niche.

These 6 steps from @krisjonescom and @sejournal will help get you to the top.

THREAD...
STEP 1: Analyze Your Industry’s General Search Volume

1a) Google Keyword Planner is a good free tool for this, but it's not the only one. Ubersuggest by @neilpatel is another great free tool for discovering new keywords and keywords you already rank for: neilpatel.com/ubersuggest/
1b) Snoop on your competition, too. See what they rank for and study what you can do to outrank them. The @semrush Keyword Gap tool is a great way to compare your domain against your competitors.

semrush.com/analytics/keyw…
Read 24 tweets
Well Many of my family, friends, students regularly ask me about
How’s #COVIDー19 Lockdown going on? The common answer that I gave was - “Its PATHETIC, WORST & blah blah”
But now let me be honest with you now - It’s more than 45 days ...1)
...2) This Lockdown till now has been real eye-opener of the way I look at things from both professionally & personally. It let me self introspect myself, microlearning each & every day just beyond my core domain - #DigitalMarketing.

At 3.15 am...
...3) - Here is the brief of my #LockdownLearning that I would like to share -->

📌 When everything stopped all of the sudden - First thought “What will happen to DG now?”, It created a deep sense of fear & panic! But didn’t know it created more BIG opportunities for...
Read 8 tweets
#Twitter is one among the most important social networking sites within the #worldwide . it's getting used widely across the world .
bit.ly/2rM0YYC
#SEO
#SMO
#SEM
#DigitalMarketing
#SocialMediaMarketing
They can promote their business on this #Platform. it's a perfect place for them to market their products and #businesses.
bit.ly/2XJtUOv
For this reason, many companies do marketing of their products and businesses on #twitter alongside #Facebook and #Instagram.
bit.ly/2rM0YYC
Read 5 tweets
1/ If I owned a financial planning business, here's what I would be doing right now when it comes to client communications and Marketing:
1. Write one article per week (to be posted on my blog + emailed out to clients and prospects) summarizing the week’s events and give my thoughts/provide historical perspectives

#DigitalMarketing #WealthManagement #financialplanning #fintwit
2. Record a video on my phone (to be embedded with the article), going over the key points of that week’s post.
Upload video to Youtube and share across social media natively (meaning, don't link to Youtube, upload natively)

Here's how: blog.twentyoverten.com/how-financial-…
Read 11 tweets
The #DigitalMarketing workshop reserved for the startups incubated at the Talal and Madiha Zein AUB iPark is kicked off by Abed Jrab, a trainer with intensive regional experience from @AstroLabsME
"The most common drip campaign technique is abandonment cart emails"
It costs five time more to attract a new customer than to retain an existing one
Read 13 tweets
"Your price is too high", "it's too expensive".

Price war sales objection is very popular among the sales objection we have and this is basically painful to whoever sell a product or offer a service. The most pained set of people are creatives. Trust me

Thread
Trust me, and that's because the prices are not stable due to exposure, experience, knowledge, quality etc.

Someone once told me to write a script for her. The script was a "hero's journey" type of script, I gave her a price and the next thing was "Ahn, is it not to write story
Story that I can write, it's too expensive and I can't pay for that"

OK, it's me that's ode Abi, I stole the school fee I used to learn scripting, the books I read, I stole it from your family house... Oga free me!!

Most times, that is what we fell and when we feel that, some
Read 11 tweets
It is not compulsory to enroll for digital marketing in a digital institute to gain digital skills if you don't have the financial capability, but it is necessary to stand out in the digital business world.

#CLTMS #DigitalMarketing
But for starters you can make some research on the areas you have interest in and enroll for online courses to acquire job opportunity as a digital marketing professional. 

#CLTMS #DigitalMarketing
To aid your digital skills, explore Google, HubSpot, Facebook and some other platform that offers online training and certification on Digital Marketing, Content Writing, Online Advertising and so on. #CLTMS #DigitalMarketing
Read 5 tweets
Social media marketing strategy is not as complicated as it seems. “Social media is about the people. Not about your business. Provide for the people and the people will provide for you.” Matt Goulart. These are the secrets of marketing online.
@Sendinblue
1. Connect with your followers on a personal level. Be human. The great thing about your social channels is that it gives the opportunity for viewers to see what you do on a day to day basis.
#DigitalMarketing #SmallBusiness #OnlineMarketing
2. Maintain your reputation. People love to rant and Twitter is often the first point of call for many customers with questions or complaints. Managing your reputation online is a critical part of any marketing strategy.

#OnlineMarketing #DigitalMarketing
Read 11 tweets
As #iPhone11 is being released, we think it is a great opportunity to share lessons from one of the greatest salesmen in history! Sit back and enjoy. Also let us know if you learn a think or two from this thread. #marketing #Scalemyhustle
1. Make a great product - this is really important. Even with all the best marketing in the world, you still need a great product. The good thing is, a great product sells itself. ⁣
2. Do not sell products, sell dreams: this is important & is one of Apple’s core strategies. Apple sells a package of dreams, personal experiences & status. How will customers feel after using your product or service? Make sure that feeling shines through your marketing material.
Read 6 tweets
I'm going to commit #DigitalMarketing heresy and suggest that branded search is a complete waste of money. At the root of branded search is an idea that Google and every digital ad agency don't want you to understand... #Marketing THREAD:
Picture this: a woman walks into the beauty section of a large department store. She goes up to the counter, and asks if they have the newest Chanel perfume.

The employee reaches under the counter, pulls up an ad for Chanel’s newest perfume and says “You mean, this perfume?”
“Yep,” the customer replies, “that one.”

The employee shows the customer the perfume, and 5 minutes later the sale is complete.

Would you say that the ad shown to the customer before buying the perfume was responsible for her purchase?
Read 15 tweets
The Situation:
Ordering food online on a Sunday in Kingston, Jamaica at 7:00 pm.

A Jamaican Digital Marketer's rant.

By Adrian Anansi.

{A THREAD}
Step 1.

Called all the people I knew that were less likely to cook on a Sunday:

Solutions offered:
1: Order from the restaurant, get a taxi pick it up.
2. Use Cut di Line.

Challenge:
1. No Cash
2. I'm a 21st Digital Marketer that still doesn't trust online food delivery in JA
Step 2.
Logs on to Cut di Line:

Findings:
- Not user-friendly (and I'm a digital marketer that can break down any site functionalities)
- I don't know where is open or closed
- I just don't trust spend my $$$ here and I'm uncomfortable in the first 15 secs of browsing the site
Read 14 tweets
#Thread!

THE JOURNEY OF #AfricaTweetChat

1. ATC, @AfricaTweetChat, was launched on 1st February 2018 by @janetmachuka_ & the co-founder, @barryonyango as a platform to bring African individual brands and start-ups to one #digitalmarketing learning space.
2. The second chat was led by @Ugaman01 on 8th February on "How can #Startups leverage on #socialmedia to cost effective #marketing." The chat was successful drawing in a new audience from Uganda. #AfricaTweetChat
3. Name: @Komana_MN from Zambia. She is a charming heart and as pretty as she is, she is a Digital Marketing specialist and founder of @IdeaBizDM. She handled the topic: "Why Building a #brand needs #Content."

#AfricaCareerChat
Read 41 tweets
I'll introduce myself! I've always been involved in the #arts from studying in @NCAD_Dublin to hanging exhibitions in #naas & producing an arts show for radio on @kfmradio. I just thrive in an arts environment so working in the theatre seemed like a logical side shuffle
I first started working in @moattheatre when Manager Kathleen needed help in the Box Office one day ten years ago. She hasn’t let me leave since! I became assistant manager & when Kathleen retired in August, I applied for her job. We still talk every day & she’s here right now!
We call her #MotherMoat. 🥰😍❤️ I’ll introduce you to the rest of the team over the course of the week. We’ll call this #MeetTheMoaters
Read 5 tweets
1/3
Note to all registered attendees for the YPF Skill Acquisition program 2.0 starting from Monday 10th to Saturday 15th September, 2018

1. All participants must come with an evidence of Registration either in hard or soft copies.
2/3
2.Participants are allowed to attend training classes for just one skill.
3. Lateness is strictly prohibited. All participants shall be at the training hall on or before 9am throughout the training period.

Are you ready?
Read 4 tweets
1) If customers are to trust you and commit to your brand, your brand needs to be professional. Hire that graphic designer to create your logo, business cards, website so that you have a consistent look. Hire a marketing guru and/or a business coach to help you plan strategy.
2) Research business systems so invoicing, proposals and communications are complete, organized and automated. How you treat your business is how you’ll be perceived to treat a client’s business. #Influencer #LinkedInMarketing #OnlineMarketing #DigitalMarketing #Marketing #Sales
Read 3 tweets

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