Discover and read the best of Twitter Threads about #TOYOTA

Most recents (22)

This tweet by a retired wealthy industrialist with too much time on his hands and no idea what to do with it illustrates what is wrong with India.

He extols the virtues of a clay water storage unit, the surahi, from the mid-20th century.


Of course, while he lives in unimaginable luxury, the likes of which we can't dream of.

It's a foolish comparison, because the surahi can only store and cool water by a few degrees, whereas the fridge can cool anything, preserve food, and make ice (needed for his scotch).

But that didn't stop Indian twitterati from going ga-ga over his tweet. Why?

Because if there's one thing guaranteed to give you applause in India today, it is hearkening to the past.
Our grandparents had the most wonderful life. Our country was great in the good old days.
Read 26 tweets
How BMW (and TOYOTA) sealed its EV fate in a single day

Why is it that #BMW and #Toyota, two prominent LEADERS, became dead-last LAGGARDS once #Disruption arrived?

I thought I knew why, but Boy was I wrong!
Years ago I heard something on BMW which I knew wouldn't end well.

My prediction is now coming true

But going down this rabbit-hole I realized something more FUNDAMENTAL is at play at BMW, and the same goes for Toyota!
BMW won't survive. Toyota possibly will.

This video is one of my favorite stories. It weaves through decades and continents, shows leadership in face of disruption, shows @elonmusk @jimfarley98 #NikolaTesla #HenryFord the Innovator's dilemma and lots of shirtsleeves
Read 5 tweets
Oggi è arrivato l’ok definitivo dell’#UE sullo stop alle auto a benzina e diesel dal 2035. Ma la transizione all’elettrico non è così semplice.
Stando all’ex Ceo di #Toyota, la maggioranza silenziosa degli addetti ai lavori è scettica sull’elettrico come unica via per il futuro dell’automotive. Non a caso il colosso giapponese ha scelto di diversificare e sta puntando su ibrido e #idrogeno.
La transizione all’elettrico, insomma, non è scontata. Da un lato serve un’infrastruttura di ricarica capillare, e non tutti i Paesi sono pronti. Dall’altro, c’è la complicatissima partita delle #batterie.
Read 6 tweets
“If you were to pick a company whose approach to automotive engineering ran directly counter to the software world’s ‘move fast and break things’ philosophy, then it would have to be Toyota. After all, this is a company whose strategic plans are measured in decades, not months.
But Toyota also can’t ignore the march toward the software-defined car and the extra revenue that will undoubtedly come from having a global fleet of connected, updatable and data-generating vehicles.”
So what is the Toyota strategy? The answer – what else? – is that it will take the same methodical approach to software as does for vehicle development and manufacturing. Toyota says it will “achieve TPS in software”, referring to its famed Toyota Production System
Read 12 tweets
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Read 8 tweets
#Ukraine/#Russia 🇺🇦🇷🇺:

The 🇳🇱#Netherlands and the 🇨🇿#Czechia are currently preparing two other projects in the field of air defence and artillery for 🇺🇦#Ukraine.

Thread🧶 1/x

@oryxspioenkop @Rebel44CZ @secretsqrl123 @ukraine_map @OSINTua @UAWeapons @LivFaustDieJung
I think the projects will go in the same direction as the current rebuild of 90 T-72 tanks or the production of 115 MR-2 systems. That is, the production and coordination of the projects will be done in 🇨🇿#Czechia, while the 🇳🇱#Netherlands will largely finance the projects.

Now let's see what anti-aircraft systems the 🇨🇿#Czech Republic can offer:

1) Production of additional MR-2 systems.

The MR-2 is a very short-range anti-aircraft system designed primarily to shoot down 🇮🇷#Iranian Shahed-136 (Geran-2) drones.

Read 19 tweets
Subvertising teams across Europe have taken aim at #Toyota and #BMW for misleading adverts and anti-climate lobbying. 400 car billboards have been hacked and replaced in 14 cities. ✊…

#BeyondZero #BanFossilAds #BrusselsMotorShow / 1 Parody Toyota billboard in ...
2/ #Toyota attempt to #greenwash their brand through their advertising agency @and_partnership about being "#BeyondZero". In practice, they aggressively lobby against climate legislation in the US, Europe, Japan and Australia

#BanFossilAds Image
@and_partnership 3/ Here's a #BeyondZero Toyota ad in a british newspaper in April 2022. At the same time as this ad was running, the company were threatening to pull their manufacturing plant from Burnaston (near Derby) if the UK government didn't water down their Net Zero transport targets. ImageImage
Read 10 tweets
Akio Toyoda, président du constructeur japonais #Toyota a déclaré que "le secteur #automobile mondial compte une majorité silencieuse qui se demande s’il est judicieux de miser tous ses actifs sur les véhicules électriques au détriment d'autres solutions."…
C'est un pavé dans la marre que jette ici le plus grand industriel mondial de l'automobile en dénonçant le "tout-batterie" dans l'automobile... quand on voit que Luca de Meo a été obligé de brader l'héritage technologique de Renault en matière de moteurs thermiques aux chinois...
... la réglementation de l'Union Européenne d'imposer, au détriment de toute analyse rationnelle du marché mondial de l'automobile, le passage au 100% véhicules électriques vendus en Europe dès 2035 est une opération de destruction incroyable de l'industrie européenne.
Read 5 tweets
@reuters article on #Toyota talks of a possible reboot of it's EV strategy because it's present mixed EV/ICE manufacturing strategy just can't compete with Tesla lower cost pure EV platform.…
To compete you have to make a compelling product and to make it at volumes and costs that are profitable.

Right now Toyota is loosing at all 3 when competing with Tesla, and Toyota's tactic of delay and FUD to slow BEV growth hasn't worked sufficiently to stop them breaking out.
Waking up to the realization that they can't put the BEV genie back in the bottle is progress, but they actually have to come up with a compelling and profitable BEV product line.

Cancelling BEVs they currently have in development and to restart from scratch is likely too late.
Read 7 tweets
Huge numbers of Australians have owned, driven and trusted Toyota cars over the years, so this may come as pretty shocking..
Turns out #Toyota has grim record of greenwashing and lobbying against measures to reduce climate pollution from cars.
New reports out today..🧵
Toyota has been ranked dead last in the Auto Environment Guide for its lobbying against climate action, refusal to embrace electric vehicles, and continued advocacy for highly polluting hybrids:…
Toyota’s dismal global record had already caused it to be ranked in the worst three on the @InfluenceMap list of global corporations most negatively influencing Paris-aligned climate policy:…
Read 10 tweets
Had a great chat with @reedgalen on the @ProjectLincoln podcast about the latest with #ReedyCreek #Disney (plus a bit about #Toyota resuming donations to GOP members of Congress who voted against certifying the election)…
My articles that we discuss in the episode... here's the deep dive on #Disney #ReedyCreek /2…
Fight over congressional redistricting in FL /3…
Read 5 tweets
Getting the whole world to #netzero #GHGs rapidly is going to be incredibly difficult. But given how strong and organized the #climateopposition is, we must distinguish #thesignalfromthenoise on which pathways are the most likely to succeed. A 🧵 on how I think about this 1/14
2/ First, we cannot rely on social and lifestyle change governed by new paradigms like degrowth to deliver in time for this #climatedecade. But if the movement delivers small reductions in energy or meat consumption, we need it…
3/ #Technologyandpolicy (and politics) need to do the heavy lifting. Can they deliver? Yes, but to effectively channel our efforts and fight off the opposition, we need to distinguish between main courses, side dishes and poison pills (frequently buried in the side dishes)
Read 14 tweets

Companies including #Toyota #JetBlue and #Cigna are still donating thousands of dollars to the lawmakers who voted against Biden's certification as president


"Toyota supports candidates based on their position on issues that are important to the auto industry and the company," Toyota

"We do not believe it is appropriate to judge members of Congress solely based on their votes on the electoral certification”
Health insurer #Cigna said in January it would pause contributions to lawmakers "who encouraged or supported violence…

Yet the company still gave money to at least six of the lawmakers who voted against Biden's certification, Forbes reported.

Read 5 tweets
Winners and losers by @JCVpartners
🇯🇵Find out what's up in #Japan 🇯🇵

....follow the thread (links to the stories on substack)👇…
1) A great read on start-up growth companies across Asia. One of our favourites #AI Inside makes number 11 of the list

2) Remember #Hitachi? It’s a software company now, writes the WSJ, following the $9.6 billion acquisition of Global Logic
3) #Nomura will have to sharpen its focus on risk management after facing up to $2 billion in losses from a single U.S client

4) #Softbank to bring #Coupang to Japan? Son’s idea to strengthen Yahoo's e-commerce business by applying Coupang’s “Rocket Delivery” model
Read 5 tweets
.@Toyota_India is all set to launch the 2021 #Toyota Fortuner facelift in the country. Masakazu Yoshimura, MD, TKM begins the proceedings with a welcome note.
The cover is off for the 2021 #ToyotaFortuner facelift
The #ToyotaFortuner facelift gets a larger grille than before, sleeker-looking projector LED headlamps with new DRLs, redesigned front bumper, smaller fog lamps at the front, new pair of alloy wheels, and sleeker-looking LED taillights.
Read 8 tweets
1/09 > Premier vol d’essai réussi pour la voiture volante de #Toyota et #SkyDrive via @Siecledigital #LaMethSci Image
[#Vidéo] 28/08 > En images, le 1er vol d'essai de l'engin monoplace (futur biplace) de #Toyota et #SkyDrive #LaMethSci
.@FrancoisSillion > on estime entre 150 et 200 projets d'appareils électriques à décollage et atterrissage vertical aujourd'hui #LaMethSci
Read 28 tweets

In reality, the trademark should be property of those that created the brand. Namely, We Mean Business in partnership with the #UN & partner, World Economic Forum.

Callum Grieve: We Mean Business architect. Thunberg handler. #Branding expert.…
We Mean Business: 1,176 corporations rep. 24.8 trillion market cap.

Aside from how ridiculous it is to feign disapproval that a #brand created by/serving the most powerful institutions/ corporations on the planet is being misused, I want to touch upon a couple of things.
Jan 29 2020, GT: "I apologize to anyone who has been contacted - and even misled - by this kind of behavior."

Sep 25 2019, GT: " clothes, my behaviour and my differences. They come up with every thinkable lie and conspiracy theory."

1) behavior
2) behaviour

Read 13 tweets
The #Sony surprise is just the beginning. I expect many more surprise winners in #electricvehicle space. @Sony #CES2020 1/n
@Sony The traditional #auto behemoths with their fully depreciated plants & highly profitable operations don’t seem to have the ability or the appetite to look beyond their guzzling #ICE cars. #electricvehicles 2/n
@Sony Similar statements have emerged from #toyota and other biggies too. They don't seem to see the tsunami coming their way. #ElectricVehicles 3/n
Read 6 tweets
#Toyota has sided with the Trump administration against California's authority to set clean car standards. If this is how @toyota repays its many loyal customers in California its time to its time to #ditchtoyota. @berkeleyside…
@Toyota @berkeleyside The #NYTimes has noticed that California @Toyota customers are furious. Well done twitter!…
@Toyota @berkeleyside My official statement on this debacle.…
Read 4 tweets
1/9 I have purchased a car very recently. So, I went through the usual motions of a large and involved purchase at the time of my decision. This might also give you an insight into the auto sector slowdown #AutoSector #SlowDown #Economyslowdown #economy
2/9 Clean fuel vehicles are coming: Hydrogen fuel cell, & #ElectricVehicles (#BEV & #PHEV) are coming sooner than we thought. Govt envisions an electric mobility future for us & is taking a lot of steps to push EVs under #FAME2 scheme. To reduce pollution & fuel import bill.
3/9 If I buy a regular petrol/diesel car, it may get obsolete sooner than I imagined. Eg: NCR banned 10yr old #diesel vehicles to improve air quality, push towards electric. All this affects resale value of the #cars. Hence, I considered pushing the life of my current car
Read 9 tweets
For everyone in the international community, a quick word picture about what happend in #sudan:
⭕Imagine your contry was ruled by a military man(#Albashir) that came via coup for 30 years.
⭕Drove your economy into the ground and put almost your entire ppl in poverty.
⭕Whilst doing so this ruler violently cracks down on any whiff of opposition
⭕Systematically dismantles your constitution and institutions
⭕Replaces any decent govt figureheads with gutless yes men
⭕Starts a genocide/ethnic cleansing in an entire state of your country #darfur
⭕to carry out said genocide this military man decides to employ a militia(#janjaweed) of Chadian origins(who were originally bandits, and donkey/camel thieves) lead by a nomadic man (#hemidty) and arms them to the teeth and directs them at their target.
Read 25 tweets
1/ If you have a heart attack and I jump in to your car to take you to hospital but fail to figure out basics due to overwhelming IoT gadget and unfamiliar app, it could cost your life. Popular Pattern, Legacy Pattern, Onboarding Load, Cognitive Load, Redroute, Learnability,
2/ Perpetual Load, Situational Usability Testing, HMI, HCI, Interactive Controls, Interaction Design. Situational Data Analytics. #userexperience #usabilitytesting #Usability #accessibility #iot #onboarding #familiarity #Cognitive #perpetual #app #hmi #HCI #design #designer
Read 4 tweets

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